ARTIST LOU BERMINGHAM AND SHARING TO FACEBOOK

Artist's E-mail Campaign

Abstract artist, Lou Bermingham as been a client of ours since 2008.  We’ve enjoyed each new work of art he has produced, visits to galleries and museums to see his work (and sip some wine at the opening receptions), and making a few web sites for him.  There could not be a person more deserving of succeed in this competitive field.

We also send out e-mails to his quickly growing e-mail list.  We keep them simple – just an image of one of his works and text to the right in an area which fits nicely into a smartphone screen without side-scrolling.

Lou is the idea client with an ideal audience to include a “share to Facebook” link on his e-mail campaigns.

With an average list of a few hundred friends for each Facebook account, there’s a huge potential to get your product and brand under the noses of possible new clients.

Below is a sample of the above e-mail shared to the MPS Facebook page.

Interested in Lou’s art?  Visit his MPS website.  And here’s the e-mail campaign.

blog-facebook-sharer

RESPONSIVE E-MAIL CAMPAIGN

Jewelery Responsive E-mail CampaignWe’ve just finished our first e-mail campaign for Gleim the Jeweler.  They have had a long-time account with Constant Contact – a platform we have not used for years.  We’d mainly dropped CC due to their terrible customer service and horrible phone system.  But they have dramatically turned that around.  The interface as also the best we’ve worked with – if you are not doing custom html e-mail campaigns, this would be a good option.

Our client has traced sales back to their store and their online store from this campaign, so hopefully we’ll be doing many more of these campaigns in the future.

We’re grateful to all our clients, of course, but Rachel especially enjoys working with Gleim so she can see the photos of beautiful jewelry.